Ferdinand Alexander Porsche, the son of Ferry Porsche, founded our design studio together with his brother Hans-Peter in Stuttgart in 1972. 50 years later, his philosophy lives on in our design studio in Zell am See, while Porsche Design has become an internationally renowned lifestyle brand, known for functional and durable products with a purist aesthetic. Alongside a presentation of the life and work of F.A. Porsche, his design philosophy and his great creative influence, various exhibits from five decades of our design studio will also be on display.
If one thing symbolises the beginnings of Porsche Design, it is the Chronograph I, a milestone in the art of watchmaking. This is why the centrepiece of the special exhibition will be two different versions of the legendary timepiece: the Chronograph 1 – 1972 Limited Edition and the Chronograph 1 – 911 Edition 50 Porsche Design.
Other Porsche Design classics, some of which have won multiple awards for form and function, will be on display for visitors to experience digitally and interactively. Key exhibits include the P`8478 aviator sunglasses, the P`9521 cellphone, the P`3613 tobacco pipe and the Monobloc Actuator watch series with fully integrated stopwatch pushers.
The anniversary exhibition also includes style-defining cars that F.A. Porsche created or which come from his private collection. Among them is the 904 Carrera GTS, which he himself once described as his masterpiece. A 911 (993) Speedster from his estate will also be on display. The 911 S 2.4 Targa from the Porsche Design’s founding year of 1972 that has been restored by the Porsche Classic department as part of the special request program will join the vehicle show, as will the new Porsche 911 Edition 50Y Porsche Design.
This exhibition is the start of an anniversary year in which we look back on 50 years of successful design history from Stuttgart to Zell am See and around the world. Many thanks to the Porsche Museum in Stuttgart for this inspiring special exhibition.
More information about the special exhibition and the visit to the Porsche Museum:
https://www.porsche.com/international/aboutporsche/porschemuseum/aboutthemuseum/exhibition/
